Foot Scan on a mobile app

Choosing the right running footwear

E-commerce sales of footwear is growing fast, but the product fit experience is poor for consumers. This results in much higher returns for retailers and low customer satisfaction with online shopping.Getting the hyper-personalised perfect footwear fit is now easy with CuraMobile

CuraMobile is an app that uses a mobile phone’s camera to capture a consumer’s foot image. Using algorithms and machine learning, the app provides accurate foot sizing and arch height information for best-fit product recommendations

Using the CuraFoot Fit Engine software, the mobile app data helps improve a customer’s fit and purchase experience online. Foot scan results can be mailed to customers and their product recommendation history can be saved in their personal profile.